In the world of speaking, the bio is a critical piece of the media kit. So we work long and hard, crafting the perfect mixture of fact and fun in hopes of creating the best bio possible.
But is one bio enough?
As Christian speakers, we use our media kits to show that we love sharing His Word and are well prepared to speak of spiritual things. But what if we have the opportunity to speak to businesses or secular charities or social organizations? What if we have entertainment presentations that don’t have a spiritual slant? Or what we have an opportunity to teach at a writers conferences or in public schools? Will the standard bio work?
Probably not. And for several reasons:
- It’s sad to say, but some secular event planners are suspicious of Christians.
- Some public schools have rigid rules regarding any Christian influence and are afraid to have those who overtly promote the name of Christ.
- Event planners want to know about our talents, experience, and presentations specific to their need.
- A planner interested in entertainment is interested in how much the audience will laugh, not how much they’ll learn.
So how many bios do you need? As many as it takes.
I have long and short bios for Christian women, Christian mixed audiences, Christian writers conferences, Christian comedy/entertainment programs, businesses, public schools, secular writers conferences, and mini bios for a variety of article types. In each situation, even if I’m not allowed to speak of spiritual things, my actions, attitude, and demeanor can still shine the light and heart of Jesus.
And the good news is, you don’t have to start from scratch to develop each area of speaking. We’ll talk about that in a future post, but for now, consider programs you have in your repertoire that could be the basis of another speaking category.
Whether you’re adding a new classification of speaking or simply adjusting the focus and word counts, you most likely need a variety of bios, each created to champion your ability to deliver exactly what different event planners need.
“You are the light of the world—like a city on a hilltop that cannot be hidden. No one lights a lamp and then puts it under a basket. Instead, a lamp is placed on a stand, where it gives light to everyone in the house. In the same way, let your good deeds shine out for all to see, so that everyone will praise your heavenly Father.”
Grace and peace,
(Photo courtesy of MichalMarcol/FreeDigitalPhotos.net)